Confidential · Prepared exclusively for Swedish's Handmade Bodycare · 26 May 2026
Rebuild the website from scratch — current site is non-functional — swedish-handmade.com failed to load after 60 seconds in testing — customers clicking through from Instagram or Google hit a dead end, costing sales daily.
| Criterion | Score | Finding |
|---|---|---|
| Design & Visual Quality | 3 | Could not verify design — website timed out after 60 seconds during testing, suggesting severe hosting or platform issues rendering the design inaccessible. |
| Mobile Responsiveness | 2 | Website is unreachable within 60 seconds — mobile users on slower HK MTR connections have zero chance of loading the page. |
| Page Speed (estimated) | 1 | Site failed to load within 60 seconds during two separate tests — functionally unusable for any visitor. |
| CTA Clarity | 2 | Cannot assess conversion elements — page never loads, so any CTAs, product listings, or workshop booking prompts are inaccessible. |
| SEO & Discoverability | 2 | Google's crawler has a 5-second timeout — a 60-second load means the site is almost certainly not being indexed despite paying for hosting. |
This audit was put together by JD CoreDev — a boutique software consultancy building custom CRM systems, booking platforms, and digital infrastructure for growing businesses across Hong Kong, Singapore, and Malaysia.
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