Confidential · Prepared exclusively for Sing Jai Kee · 27 May 2026
JD CoreDev · Digital Audit Report

Sing Jai Kee.

The headline finding

No website detected — invisible to anyone searching for Retail / Vintage fashion in the area.

IndustryRetail / Vintage fashion
Location140 Ki Lung Street, Sham Shui Po, Hong Kong
Websitesingjaikee.com
Audit Date27 May 2026
20 /100
Website
0/10
Social Presence
6/10
Infrastructure
1/10
Growth Potential
6/10
01

Website Audit

⚠
No Website Detected
Sing Jai Kee has no website — Instagram is their only digital storefront, despite being featured in TimeOut, Vogue, and Cathay Pacific's in-flight guide.
Without a website, this business is invisible to anyone searching Google, Bing, or Maps. Every competitor with a site is winning customers that should be theirs. This is the single highest-impact fix available.
Website Score
0/10
02

Social & Online Presence

03

Internal Infrastructure

Booking System
N/A
Retail business — no booking needed.
CRM / Customer Data
None
No CRM — no way to notify repeat customers about new drops except Instagram algorithm.
Marketing Automation
None
No email list, no automated new-drop notifications, no loyalty program.
E-Commerce
None
Zero e-commerce — items can only be purchased in person at the Sham Shui Po store.
04

Top Recommendations

01
Build a simple e-commerce site for vintage drops
Curated drops posted to @singjaikee and @singjaikee_catalog could link directly to a storefront — converting Instagram browsers into paying customers without requiring a Sham Shui Po visit.
Est. Impact
high
02
Set up Google Business Profile for Sham Shui Po
Vintage shoppers and tourists search Google Maps for 'vintage shop Sham Shui Po' — without a listing, Sing Jai Kee doesn't appear despite being one of the best-known stores in the area.
Est. Impact
high
03
Add an email or WhatsApp list for new drop alerts
Currently relies on Instagram algorithm to surface drop posts — an owned list ensures loyal customers never miss a drop.
Est. Impact
medium
Next Step

Let's fix this — together.

This audit was put together by JD CoreDev — a boutique software consultancy building custom CRM systems, booking platforms, and digital infrastructure for growing businesses across Hong Kong, Singapore, and Malaysia.

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