Confidential · Prepared exclusively for Building Appraisal Pte Ltd · 8 July 2026
JD CoreDev · Digital Audit Report

Building Appraisal Pte Ltd.

The headline finding

No online inquiry system — every lead requires a phone call during office hours.

IndustryBuilding surveying / technical due-diligence consultancy
LocationSingapore
Websitehttps://buildingappraisal.com/
Audit Date8 July 2026
38 /100
Website
4/10
Social Presence
1/10
Infrastructure
2/10
Growth Potential
8/10
01

Website Audit

CriterionScoreFinding
Design & Visual Quality 4 Very basic, text-heavy layout with minimal visual hierarchy. Looks dated and doesn't reflect the professionalism of a chartered surveying firm.
Mobile Responsiveness 5 Basic responsiveness but poor mobile UX — tiny text, no tap-friendly CTAs, difficult navigation on smaller screens.
Page Speed (estimated) 3 Slow page loads with unoptimised images. No modern performance optimizations detected.
CTA Clarity 2 No clear call-to-action on homepage. Visitors must hunt for contact details. No inquiry form, consultation booking, or lead capture mechanism.
SEO & Discoverability 3 Minimal SEO implementation. Generic page titles, thin content, no blog or resources section to capture long-tail search traffic.
02

Social & Online Presence

03

Internal Infrastructure

Booking System
Manual only
No online inquiry form or consultation scheduling. All contact is phone/fax/email. Potential clients must wait for office hours to reach out.
CRM / Customer Data
None detected
No CRM system detected. Client records, project history, and follow-ups likely managed manually or in spreadsheets.
Marketing Automation
None detected
No email marketing, automated follow-ups, or client nurture detected. Every communication appears to be manual.
E-Commerce
Not applicable
B2B consultancy — not relevant.
04

Top Recommendations

01
Build a modern client inquiry and project management system
Right now there's no way for potential clients to submit an inquiry outside office hours, and no system to track ongoing projects or send automated status updates. A custom system could capture web inquiries 24/7, assign them to the right surveyor, track project milestones, and automatically notify clients when reports are ready — eliminating hours of manual admin each week.
Est. Impact
High
02
Create a client portal for report delivery and project transparency
Most competitors still email PDF reports or courier hard copies. A secure client portal where property developers and facility managers can log in, view project status, download reports, and see historical surveys would differentiate Building Appraisal as a tech-forward consultancy. This could also become a revenue driver by offering premium clients real-time defect tracking dashboards.
Est. Impact
High
03
Claim and optimize a Google Business Profile
When a property developer searches 'building surveyor Singapore' or 'technical due diligence consultancy near me', Building Appraisal doesn't appear. A claimed Google Business Profile with client reviews, photos of site visits, and detailed service descriptions would instantly improve local discoverability and credibility.
Est. Impact
Medium
Next Step

Let's fix this — together.

This audit was put together by JD CoreDev — a boutique software consultancy building custom CRM systems, booking platforms, and digital infrastructure for growing businesses across Hong Kong, Singapore, and Malaysia.

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